August 13, 2022



Consentio: On the Forefront of the Agriculture Revolution

7 min read

Synthetic Intelligence and Provide Chain Trade, when mixed, have confirmed to present industries and their intricate processes a sure sophistication and empowerment. Implementing AI improvements within the agriculture sector—though at a nascent stage—offers us glimpses of a promising future.

Because the cliché goes, ‘Necessity is the mom of invention’, let’s change it a bit and name ‘Necessity, the mom of innovation as effectively.’ With such an revolutionary thought born out of necessity and curiosity, Consentio entered the worldwide market in 2019.

Consentio has striven to handle the issue of meals wastage on this planet, together with the trigger that results in it. However what’s extra revolutionary than the issue, is the answer that Consentio conceived, revolutionizing the trade. With the inclusion of AI, it enhanced the fruits and vegetable trade together with the provision chain trade.

Within the following dialog with Vincent Rosso, the Co-Founder and Managing Director of Consentio, he uncovered how Consentio solves the issue with an ideal mix of conventional market and fashionable expertise.

Please transient our viewers about your organization, its USPs, and the way it’s positioned as a number one title within the horticulture sector.

Consentio addresses a number of inefficiencies inside the fruits and vegetable trade. We rework each industrial dialog into structured knowledge units, decreasing a big period of time spent doing guide knowledge processing, time that may be devoted to bettering buyer relationships and rising gross sales on the identical time.

Consentio transforms hundreds of every day e-mails, excels, pdfs, faxes, telephone calls (which can be all too widespread within the fruits and vegetable sector) right into a streamlined all-in-one order administration platform.

With a direct plug-in into the corporate’s core IT legacy system, Consentio sends all the important thing knowledge there in seconds, eliminating the ache of guide knowledge entry (which is very susceptible to errors). On this method, we’re decreasing ordering errors, leading to a discount of meals loss and a rise in revenue – a fascinating mixture for our clients.

Being an skilled chief, share with us your opinion on what affect has the adoption of AI and machine studying applied sciences had on the horticulture sector and what extra may very well be anticipated sooner or later?

The first affect that AI and machine studying applied sciences have had on the horticulture sector is the discount in resource-use inefficiencies and illness prevention to make manufacturing extra sustainable. Consentio is essentially implicated within the impacts of those applied sciences due to its strategic positioning at each stage of the farm-to-fork provide chain.

In accordance with the UN, roughly 40% of all vegatables and fruits produced are by no means eaten, the place overproduction and illness are essential drivers of this inefficiency. By making use of AI and machine studying applied sciences to gamers like Consentio, who’re advantaged by their strategic positioning, the horticulture sector may restrict overproduction and illness by:

  1. Predicting client demand for vegatables and fruits to 1) assist farmers and wholesalers or retailers draft contracts which can be extra consultant of their output and client demand and a couple of) allocate extra manufacturing of contemporary produce to markets which can be in demand.
  2. Monitoring the place illness spreads to and originates-from to 1) enhance the patron’s end-product by supplying the market with disease-free produce and a couple of) serving to farmers and governments take preventive measures to cut back and find out about illness unfold.

These functions of AI and machine studying to precision farming and illness monitoring are already out there, nonetheless, they may very well be enhanced by the distinctive knowledge that Consentio collects alongside your entire farm-to-fork provide chain.

Contemplating the present pandemic, what preliminary challenges did you face and the way did you drive your organization to maintain operations whereas making certain the security of your staff on the identical time?

Consentio’s administration staff ended the lease of workplace areas in Barcelona whole-market due to the foreseen length of the lockdown and pandemic. We invested sources into cloud infrastructure to assist our firm and our purchasers transition their operations to completely distant. This made distant work extra productive, giving staff sources to attach and work extra effectively with purchasers, colleagues, and different stakeholders.

The scenario additionally mirrored a chance for Consentio, which noticed an 800% enhance in energetic customers and a virtually 400% enhance in GMV over 12 months starting in April 2020. Many consumers and suppliers depend upon the platform to entry new markets and have improved their inner operations whereas being extremely aggressive on the identical time.

What could be your recommendation to budding entrepreneurs who aspire to enterprise into the horticulture area?

I’d inform the entrepreneurs that the horticulture sector is ripe for digital disruption. Supporting the livelihoods of roughly 25% of the world inhabitants and making up a really useful 50% of your eating regimen by quantity, vegatables and fruits are important for everybody’s well being. Nonetheless, farmers, wholesalers, and retailers are restricted by way of knowledge assortment, an essential driver of the sector’s inefficiencies as a result of “we can’t enhance what we don’t measure.”

Nonetheless, that is certain to vary, as we’ve seen in different industries which have been remodeled by large knowledge, comparable to finance, banking, communications, leisure, and training. Therefore, for entrepreneurs that need to make an affect and play an energetic position within the renaissance of an important but conventional trade, now could be the time to behave!

How do you envision scaling your organization’s operations and choices in 2022 and past?

For the foreseeable future, we are going to scale our operations and choices by attaining the next:

  1. Collaborating with gifted, inventive, and passionate people, whether or not they’re a part of our inner or exterior operations. We realized that these are very important components for disruption and success, therefore it’s important to spend money on people which have these qualities if we need to take part within the renaissance of the horticulture sector.

 For instance, our staff consists of numerous backgrounds from 10+ completely different nations spanning Europe, North and Central America. This variety contributes to our inventive disruption, serving to us to attach with and perceive stakeholders in a world trade.

  1. Constructing a neighborhood of Consentians who share a standard imaginative and prescient to convey circularity to the linear meals provide chain, thereby bettering the traceability, transparency, and accountability of all actors from farm-to-fork.

On this method, we foresee a contemporary produce sector that’s not answerable for 1 / 4 of greenhouse gasoline emissions, thousands and thousands of tons of water waste and meals waste that accounts for half of all meals produced.

Consentio will present the foundations for this neighborhood by bringing collectively producers, wholesalers, retailers, social media influencers, and authorities actors to know and tackle the wants of all stakeholders within the contemporary produce trade.

  1. Creating a product that addresses the particular wants of the contemporary produce sector. That is achieved by sustaining an agile method to software program growth, whereby our advertising and marketing, gross sales and engineering groups work dynamically with our customers to handle their particular wants and reply to the trade’s future challenges.

Concerning the chief

Vincent Rosso is the co-founder of Blablacar Spain, a automobile ride-sharing firm that has raised $450 million from traders comparable to Accel, Index Ventures and Perception Companions. He’s additionally a board member of ONTRUCK and others.

The founding staff has a long time of expertise within the tech trade, both founding themselves or taking part in a pivotal position in a few of Europe’s greatest success tales. Shortly after inception, Consentio employed specialists inside the fruits & vegetable trade bridging that data hole and bringing in a staff with complementary abilities.

Exhibiting Excellence

Under are testimonials from three purchasers that spotlight Consentio’s place out there.

Testimonial 1:

Jorge Vasquez, the president of Latin Specialties LLC, a wholesaler from Houston, Texas with annual revenues of $25 Million, highlights the value-add and distinctive traits of Consentio’s resolution for his enterprise within the following testimonial:

“Conventional ERP techniques have a weak point, because the gross sales order entry doesn’t mirror the variable and dynamic nature of our enterprise buying and selling.

We have now a whole lot of shoppers, retailers, wholesalers, meals service firms, all of whom talk and commerce with us utilizing quite a lot of channels together with telephone, fax, SMS, electronic mail, WhatsApp, and so on.

Coordinating and consolidating this demand is a superb problem. As soon as obtained, these orders should be manually entered into our ERP system creating a substantial further workload.

After which I discovered Consentio, and I noticed there was a confirmed, prepared platform that did all that we wanted, and would hyperlink again to the ERP system. So, making certain we solely have to enter knowledge as soon as.

With Consentio we lower your expenses, promote extra and ship improved customer support.”

Testimonial 2:

The Greenery, a consumer primarily based within the Netherlands with annual revenues over $1B, claims that utilizing Consentio elevated their gross sales income by 15% whereas bettering collaboration inside their gross sales groups, and absolutely streamlining their ordering system.

Testimonial 3:

The Chief Working Officer of Alsum, a consumer from Friesland, Wisconsin, Wendy Dykstra, stated in an interview: “Consentio will hyperlink on to our Microsoft Dynamics ERP system eradicating the necessity to manually enter orders and considerably decreasing our workload.”

Altogether, these testimonials spotlight that Consentio’s product is differentiated from conventional ERP techniques and gives a dynamic gross sales course of that eliminates the majority of guide knowledge entry, rising gross sales income, enhancing buyer expertise, and benefiting inner processes. This positions Consentio as a disruptor of contemporary produce buying and selling by being complementary to conventional ERP techniques.

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